Conceived and created by BrandLIVE, the Squamish Valley Music Festival launched in 2010 as an annual music festival modeled after the greatest festivals in Europe. Set on an 80-acre site beneath the majestic Stawamus Chief mountain in Squamish BC, BrandLIVE built a world-class event from the ground up, bringing huge festival crowds and international headliners to a formerly sleepy logging town. Over six years, the festival built a reputation for operational excellence, sustainability, safety, and, first and foremost, offering a world-class festival experience for attendees in a beautiful natural setting.
Hundreds of artists delivered legendary performances, including Eminem, Bruno Mars, Arcade Fire, Drake, Mumford & Sons, Sam Smith, and the Arctic Monkeys. In addition to the music, festival-goers enjoyed a host of unique programming elements, including a quirky onsite barbershop, artisan village, silent disco, roaming entertainment, Glamorous Camping (aka “Glamping”), and an art pavilion. From 2012 – 2015, BrandLIVE partnered with Live Nation on talent procurement, sponsorship sales, PR, and marketing, expanding the event to over 30,000 attendees per day.
The Squamish Valley Music Festival helped to put Squamish on the map, driving significant economic benefit to local residents and businesses and redefining the image of the town. BrandLIVE delivered on its promise to create a world-class festival property in a remote natural setting and bring the world to BC. In 2014 and 2015, SVMF was nominated as the Best International Festival at the UK Festival Awards.
