1.3 Million Yearly Attendees

Over 200,000 visitors coming from out of the region each year

$265 Million in economic impact annually

Over $800 in media impressions

17 Ticketed Venues

31 Sponsors + Media Partners

THE HONDA CELEBRATION OF LIGHT

Vancouver’s most beloved summer event, the Honda Celebration of Light, is the longest running offshore fireworks competition in the world!  The event welcomes over a million attendees annually during three spectacular nights of fireworks over English Bay, and is BC’s largest public gathering . BrandLIVE is responsible for the ongoing creative evolution of the festival, including all production, operations and marketing,  as well as raising millions of dollars in funding and sponsorship each year to ensure the event continues to flourish and remains free for the community at large.

Since 2010, BrandLIVE has worked with the Vancouver Fireworks Festival Society’s Board on a strategy of continuous evolution, improving and expanding the festival each year to include multiple ticketed venues and entertainment alongside free cultural programming. Yearly the festival crowds reach 1.3 million across three days, enjoying free, family-friendly entertainment including live pre show entertainment at English Bay, sponsor activations, food trucks and – last but not least some truly world-class pyrotechnic displays by teams from around the world. The popularity of the Honda Celebration of Light succeeds in driving over $265 million in economic benefit to the region each year.

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